Book Marketing Mentors
Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.
Book Marketing Mentors
Latest Episodes
How to Separate Book Marketing Myths from What Actually Works. - BM546
What if some of the book sales statistics authors have been hearing for years are simply wrong?And what if the marketing strategies you’ve been told you “should” use aren’t the ones most likely to sell your book?In this epi...
How to Make Your Book Marketing Last After Your Launch - BM545
What happens after the launch excitement fades?You’ve written the book. You’ve announced it. You’ve posted about it. Maybe you’ve done a few interviews.Then comes the harder question.How do you keep people interes...
How to Create a Strong Author Brand Without Feeling Gimmicky - BM544
What makes some author brands instantly recognizable while others disappear into the crowd?And how do you create a brand people remember without making it feel manufactured, trendy, or gimmicky?This week’s guest is Theresa ...
Why Readers Trust Some Authors and Tune Everyone Else Out - BM543
What makes a reader trust you enough to buy your book, recommend it, or see you as the expert to follow?This week’s guest is Scott Carley, known as the Trust Energizer and creator of the Trust Credit Score. Scott rev...
How to Market Your Book on a Budget and Still Get Noticed - BM542
Are you spending more money marketing your book than you’re making from it?This week’s guest, Kevin M. Hall, author of Book Marketing on a Budget: Simple Steps for New Authors, shares practical ways to increase visibility, conne...